Bud lights partners NFL and Twitter for its first virtual fan experience

Just in time for the kick-off to the 2020 NFL season, Bud Light, in tandem with the NFL and Twitter , is happy to reveal ““ Bud Light Showtime Cam ”– a first-of-its-kind interactive celebratory video camera giving NFL fans a memorable experience with their precious groups and gamers.

Bringing the in-stadium experience to dedicated fans in the houses throughout the country, ‘‘ Bud Light Showtime Cam ’ develops a devoted location for gamers to commemorate significant minutes throughout the video games with their fans. Permitting gamers to display their characters through the Showtime Cam, it allows fans to glance into who they are under their helmets.

““ As the main beer sponsor of the NFL, we ’ re delighted to invite football fans back to the sport they like, providing access to among the most notable minutes in sports– the goal event, ” stated Andy Goeler,” Vice President of Marketing, Bud Light. “ ‘ Bud Light Showtime Cam’ ’ not just brings fans closer to the gamers they like and understand however will likewise offer those viewing in the house a distinct fan experience – – an event along with their group while enjoying their preferred Bud Light item.””


Bud Light Showtime Cam ’ will debut throughout the very first video game of the 2020 NFL season when the Kansas City Chiefs host the Houston Texans on Thursday, September 10, and will be included at future match-ups throughout the 2020 season.

““ We are thrilled to bring this one of a kind experience to life this season when our fans are yearning connection more than ever. The ‘‘ Showtime Cam ’ will supply our fans with an interactive, in-stadium video game experience straight from their houses or their mobile phones” ” stated Ian Trombetta, SVP, Social &&Influencer Marketing, NFL.

““ This is a method for us to link our devoted fans together with our gamers on Twitter throughout the video game, allowing the enjoyment of huge minutes to be commemorated from anywhere””.


Throughout the season, gamers will be motivated to commemorate with fans through ‘‘ Bud Light Showtime’ Cam, ’ while fans and their Tweets will have the possibility to be included by tagging their Tweets with #ShowtimeCam #BudLightSweepstakes through Twitter.

““ Twitter will be the holler of the crowd for NFL fans this football season with the ‘‘ Bud Light Showtime Cam’ ’ taking fans inside the arena and on to the sidelines,” ” states TJ Adeshola, head of United States sports collaboration, Twitter. ““ We ’ re eagerly anticipating seeing all type of ‘‘ showtime ’ in Twitter timelines this season and with our partners at the NFL and Bud Light, commemorating the very best football minutes all season long…… together.””

The post Bud lights partners NFL and Twitter for its very first virtual fan experience appeared initially on World Branding Forum .